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What can market research analysts and marketing specialists switch to?

The closest match is management analysts, paying about 29% more at the median. 4 jobs in all use similar skills with less of the shift touched by AI or robots.

Time card for management analysts: 3h 2m of an 8-hour shift touched by AI or robotsTime card: Management Analysts →

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What can market research analysts and marketing specialists switch to? AI or robots touch about 6h 19m of a typical 8-hour shift for market research analysts and marketing specialists, nearly all of it on tasks AI or robots have done on their own somewhere. The jobs below use many of the same skills, and less of their day is touched today. The closest fit is management analysts: 3h 2m touched, with median pay 29% higher.

Matches come from O*NET's ratings of the skills, knowledge and work activities each job uses. "To build up" lists the skills each option rates as clearly more important than market research analysts and marketing specialists do today. "Touched" is time on tasks with documented AI use or robots working in real workplaces. Treat these as starting points: pay, openings and requirements differ by state.

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Same training or less

HumanWith AIAIRobot
  1. Management AnalystsClose skills · 3h 2m touched (vs 6h 19m) · $102k · +10.1% by 2035 · bachelor's degreeShared skills: Operations Analysis, Complex Problem Solving, WritingTo build up: Coordination, Social Perceptiveness, Systems Evaluation
  2. Marketing ManagersRelated skills · 3h 44m touched (vs 6h 19m) · $167k · +6.9% by 2035 · bachelor's degreeShared skills: Operations Analysis, Systems Evaluation, Complex Problem SolvingTo build up: Negotiation, Social Perceptiveness, Persuasion
  3. Advertising and Promotions ManagersRelated skills · 2h touched (vs 6h 19m) · $134k · -3.7% by 2035 · bachelor's degreeShared skills: Operations Analysis, Critical Thinking, WritingTo build up: Social Perceptiveness, Coordination, Negotiation

With more training

  1. Survey ResearchersClose skills · 3h 19m touched (vs 6h 19m) · $69k · -4.8% by 2035 · graduate degreeShared skills: Complex Problem Solving, Writing, MathematicsTo build up: Mathematics

Before you switch

See the full time card for market research analysts and marketing specialists first: many tasks there still need a person, and learning AI tools for the rest can be its own way forward. For pay where you live, open any job above and pick your state.